New Partnership with Credit Management Solution, Apruve

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December 7th, 2016|News|

We’re excited to announce our newest partnership with Apruve, a Minneapolis-based credit management platform for B2B eCommerce. Apruve’s cloud-based platform automates the burdensome and tedious tasks that coincide with offering net terms - freeing up cash needed to help businesses grow. With Apruve, offering a revolving line of credit is now as easy and risk [...]

Introducing Buyer Networks in the Dashboard

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November 9th, 2016|News|

In the B2B world, every company is unique. Relationships among buyers, sellers, distributors, and more can become complex. Let’s say you’re a manufacturer. You have many different entities that purchase products from you. Each “buyer” might have their own products and pricing, yet they all order from the same catalog. makes it easy to [...]

Evolutionary APIs with Microservices

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November 1st, 2016|News|

An API strategy comes in different shapes and sizes based on the organization and underlying service being delivered. Retrofitting a beautiful REST API on a legacy banking systems involves a radically different set of activities and approach vs. the opportunity for an evolutionary approach from a start-up. This post will explore the optimal way of [...]

Introducing the New Dashboard

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October 24th, 2016|News|

Today, we're excited to announce that we gave the dashboard a new look, making it more intuitive, more organized, more mobile-friendly and easier for you to use. Note: the log-in URL has changed from to, so make sure to update any bookmarks you have! We've upgraded the overall layout based off of feedback [...]

3 Ways APIs Help Developers Deliver Software Faster

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October 21st, 2016|News|

In 2003, Amazon CEO Jeff Bezos famously issued a stern warning to all of the company’s internal software teams that all single service and systems within the company had to be re-written in a well-documented API. Amazon’s continued success can be attributed in large part to Bezos’ foresight that APIs were the way of the [...]

Targeting A Fast-Track To Customized e-Commerce Sites

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October 3rd, 2016|News|

Four51’s newly launched targets a fast-track approach to customized e-commerce websites. Four51, a provider of e-commerce software, launched last week as an API-driven platform that promises a faster way to build highly customized e-commerce websites.

Four51 Debuts With e-Commerce Customization Platform

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October 3rd, 2016|News|

Four51 may not be on the list of prominent Valley startups, but that’s not just because it’s been around for 16 years. (It’s mostly because the company is based out of Minneapolis.) Today, the company unveiled its own major product launch, away from the hustle and bustle of the Valley. That product, however, has plenty [...]

Four51 Launches, an Industry-First, API-Driven B2B eCommerce Platform for Developers

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September 29th, 2016|News|

MINNEAPOLIS--(BUSINESS WIRE)--Four51, which powers B2B eCommerce for nearly 20 million users and more than 10,000 businesses worldwide, announced today the launch of, a headless eCommerce platform that is completely exposed via a RESTful API. Built on over 17 years of experience serving complex B2B domains, ushers in a new focus for Four51 on [...]

How Google’s Acquisition of Apigee Impacts Developers

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September 26th, 2016|News|

Google revealed a few weeks ago that it is acquiring Apigee for approximately $625 million. The deal demonstrates both the increasing demand for APIs (application programming interfaces) and Google’s desire to remain on the cutting edge of providing a platform for APIs. The purchase also underscores some important trends for developers.

The Platform Moves to Microsoft Azure

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September 20th, 2016|News|

Today we’re announcing our successful migration to Microsoft Azure, an open and flexible cloud computing platform and infrastructure, enabling infinite flexibility and scalability of the eCommerce platform.   “ is built on the Microsoft .NET stack, making the decision to migrate to Microsoft Azure a logical one,” said Steve Davis, CTO. “We looked [...]

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